PROJECT


 

In May of 2018, the New Zealand national women's soccer team, the Football Ferns, signed for equal contracts with the country's men's team, the All Whites. With this advancement, New Zealand Football became one of the first federations in the world to pay its women the same as its men.

As these developments were finalized, Wildly was tasked with creating a social media campaign celebrating women's sport leading up to the Football Ferns' match against Japan in Westpac Stadium in Wellington, NZ. Through an assortment of team videos, social media sizzles, and player profiles, #ForTheFern chronicles the women who make up the Football Ferns, during a tour in Spain, and along their journey to the World Cup.

 

TEAM


 

Wildly

Creative, Production, Post

Client

New Zealand Football

Director

Curran Ferrey

Producer

Nils Clauson

Production Supervisors

Rosie White, Sarah Gregorius